Chris Boroughs
Puget Sound Energy | Product Development Manager
Speaker
Track D: Thriving in the Clean Energy Transition
Session D1: Sustainable Energy in Action: Case Studies
May 1, 2024 | 3:30 pm - 4:00 pm
A Diverse and Multi-Faceted Approach to Utility Programs for Businesses
PSE has a great story to tell about the diverse and successful ways that our Small- to Medium-sized Business Team works to provide options for our SMB(+) customers to save energy. We’d like to share our experience with creating and crafting programs, consistently and continuously learning and molding them to make sure we have the right opportunities, tools, and resources in the right places to ensure customers can access what they need to – how they need to – when they need to. The work we’ve done in the field door-to-door, our local partnerships with contractors/dealers, our connections with various under-represented customer groups (through transcreation or trade association), and more show the diversity of PSE’s portfolio, and the need for that diversity, in order to help our business customers succeed. Program facets include (but are not limited to):
• Free energy assessments (door-to-door)
• Direct Install (door-to-door)
• Downstream (customers)
• Midstream (dealers/contractors)
• Upstream (manufacturers)
• National work (big picture)
• Marketing campaigns (email, social media, trade associations)
• Event representation & connection
• Transcreation
• Measure/rebate/program evolution
Speaker Bio
Chris Boroughs has over 20 years of experience helping commercial and residential customers reduce the energy they use in their built environments. He has spent his career working with all levels of the Electrical and HVAC industries including contractors, distributors and manufacturers. He has held multiples roles at his time with PSE including Program Manager, Senior Account Manager and Product Development Manager. In his current role he works with industry partners to bring new and innovative products and ideas to help PSE customers save energy.